Social Media

Benefits for connecting your WooCommerce store directly to Facebook Shops

Winning Connections: Linking Your WooCommerce Store with Facebook Shops

According to broadbandsearch.net, in 2020, more than 3.8 billion people across the world are using social media, that’s almost more than half of the world’s population. But what are all these people doing online? In most instances, people are making their way online to consume content (videos, articles, etc.), to connect with friends and of…

Mobile Friendly vs not mobile Friendly

How to Optimise your Customer’s Online Journey

It is basic knowledge that customers are now in the power seat when it comes to choosing their preferred products or service providers. This is mainly due to the increasing number of options available to them on a daily basis. To stand out from competitors, businesses need to ensure the customer journey they provide is…

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A New Way of Business Post-COVID-19

As populations around the world respond to the concerns raised by the coronavirus pandemic. We know that with these uncertain times comes a unique set of challenges both for businesses and the customers on whom they depend. Now more than ever, it is up to companies to innovate. And come forward with new methods to…

Visual Content & Visual Storytelling

10 Digital Marketing Trends For 2020 To Help You Stay On Track

The ability to adapt to the constantly changing world of digital marketing is essential. Not every craze will stick, and some marketing trends will reap greater rewards than others. But keeping abreast of these developments allows your business to fine-tune its marketing strategy. What might have worked brilliantly a few years ago, may not get…

Digital design to boost your brand

Digital Design To Boost Your Brand

Great design is more than creativity and inspiration, it also serves a very practical purpose. Successful digital design adds immense value to your marketing efforts and requires significant skill and expertise. When executed well, digital design is visually appealing as well as useful. While this vital aspect of digital marketing has often been overlooked, investing…

3 Ways to Connect with your LinkedIn Audience

3 Ways to Connect with your LinkedIn Audience

Advertising your business on LinkedIn presents an opportunity to expand your professional network and market your business to a unique audience. This platform has built a reputation as the number one place to do business on the internet. Whether you are looking to connect with professionals from your industry or target specific businesses, LinkedIn is…

Azapi Social Media

Facebook Pixel

Marketing your business online starts with understanding your audience. The Facebook Pixel allows business owners to send the right marketing message to the right person at the right time. Online advertising has never been this much fun! Understanding Facebook Pixel A pixel is a piece of code placed on your website to provide you with…

Azapi Grow your business online

How to grow your business online.

Strategies for Growing Your Business Online!   Let’s make your business a BIG business! ? Every business wants to dive into Online Marketing – Here are a few tips on how to kick-start your Online Marketing. Build your website Let’s face it – by now it’s clear that if you don’t have a website, you’re…

Azapi Reach Your Target Audience with Social Media Advertising

Reach Your Target Audience with Social Media Advertising!

How do you choose the right social media platform for your business? You might get confused about which social media platform you should use for your business. With a lot of social media networks to choose from out there, you can narrow it down to the most popular and most widely used platforms that will…

Is social media important?

Does social matter?

You’ve heard the terminology: Facebook, content marketing, Twitter, like, follow, tweet, post, blog…all one big blur. Should you take notice of this changing landscape?

In short: Yes. Social does matter. According to the 2017 edition of the South African Social Media Landscape Report by World Wide Worx and Ornico, social media will become an indispensable tool for marketers, politicians, artists, activists, reporters and media personalities alike.