Marketing is Changing… a Lot.In fact, online marketing has been transformed over the last couple…
Strategies for Growing Your Business Online!
Let’s make your business a BIG business! ?
Every business wants to dive into Online Marketing – Here are a few tips on how to kick-start your Online Marketing.
Build your website
Let’s face it – by now it’s clear that if you don’t have a website, you’re missing out on opportunities for customers to identify who you are and if they want to spend money with you. We live in a world where people Google. You want your first impression to be the best possible. Don’t judge a book by it’s cover – does not exist in the online regime. Consumers are passing judgement and making decisions about your business whether they visit your business or not. People are likely to dismiss you entirely, should they think your website doesn’t reflect the kind of experience they want.
Tip! WordPress is an ideal platform to build your website – WordPress has loads of plugins available and can integrate with lots of security features. It is important to keep your site up-to-date, with a modern feel and ease of use.
We can help you build your website.
It is important to Grow your business online. You can start your online marketing strategy with Google AdWords. AdWords is designed to help you get specific results depending on what you would like to achieve, with the flexibility to grow as your needs change.
Start turning your visitors into clients.
Some of the benefits are:
- How many leads were generated.
- Determine the cost per lead.
- How much traffic you received from AdWords to your website.
- Which keyword generated the most traffic and leads.
- Who clicked on your ads
- Target the right people at the right time.
- Choose to advertise locally or globally.
Depending on your needs, you can choose from 2 options:
- AdWords Express
- AdWords Campaign
To check which one is the right one for you please check the information – AdWords Express vs AdWords https://www.azapi.co.za/adwords-vs-adwords-express-what-is-the-difference
For a quick start with AdWords Express follow this link – https://www.adwordsexpress.co.za/
Make your website more search engine friendly! Therefore you need proper SEO.
Make sure that each page is correctly optimised with your target keywords. This will help your business to be found in the search results.