Is Your Website Working for You?

06/26/2017

These days everyone is talking about online. The acceleration of the world wide web has changed the way we do business. Your company’s website can be the difference between good and great. Out of all the available channels, a dynamic and up-to-date website is still the most effective method of promoting one’s business online.

Our daily online activities consist of visiting numerous websites, scrolling through social media feeds and finding a good deal somewhere. Any user who spends a considerable amount of time on the internet will know that not all websites are created equal. Some websites are cluttered, difficult to navigate and boring, to say the least. On the other hand, websites which are easy on the eye, provide a great user-experience and able to engage the user definitely have an advantage over its competitors.

Great websites include great User Experience

Trademarks of great websites include the following:

User Experience

Everyone enjoys something that is user-friendly, the same applies to your website.

Mobile Friendly

Many people are accessing the internet from their phones, sites that work well on mobiles will do better than others. Google even rewards these sites with superior search rankings.

Simplicity

In this case the old saying of ‘less is more’ holds a lot of truth. Instead of trying to read long pages of text, users prefer website which give them small pieces of information, just enough to take an action.

Regular Website Updates

Content Management Systems (CMS), such as WordPress, make it easy to update or add new text and images.

Exciting

The rapid acceleration of online activity means that there are probably a number of websites just like yours. Creating a memorable experience is sure to bring users back to your site.

Search Engine Optimised

If you are going to advertise then you need to make sure Google knows about you. Creating a search engine friendly website is a very important aspect having your business seen online.

How can we help you?

Azapi understands the importance of building and maintaining great websites that include great User Experience. Does your website comply with all of the above?

Contact the Azapi Team to plot your way towards online greatness.

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